Rameez Sajwani
Introducing “Phulkari” Art
Each year we travel the world in search of great art. Every once in a while, we discover art so special and rare that we can’t wait to bring them home and share! One of our recent discoveries is the “Phulkari” art practiced by a group based out of District Haripur in the province of KPK in Pakistan. Read more
Rameez Sajwani
Artisan Spotlight: From Brick Kilns to Shoe Making
Did you know by purchasing Fuchsia shoes artisans in Pakistan are experiencing financial stability that enables them to thrive for a better future for themselves and their families? We are so proud to see the transformations in each of the artisans lives and wanted to share the impactful story of one particular artisan on our team. Read more
Rameez Sajwani
Where the magic happens
Our workshop is located an hour away outside Faisalabad – the third most populous and major industrial city in Pakistan. The workshop is relatively small in comparison to surrounding factories and solely makes shoes for Fuchsia to provide its workers a sustainable living throughout the year. Read more
ApexDrop Collaborator
Making Fuchsia Flats
What!! It takes more than 30 steps to prepare Fuchsia Flats (Khusas, کھسہ). That was my initial reaction when I was told by my artisans. So I decided to spend a week with them in their factory and see it myself how Fuchsia Shoes are made. Our artisans usually work on a batch of 40 to 60 pairs in one cycle and it takes them around a week (sometimes 2 weeks) to complete a cycle. The usually follow assembly line for their manufacturing. Some steps take from hours to days depending on weather and climate. Since a lot of people were interested in learning...
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